Most Replicated Websites and Sales Materials Suck
If you join a network marketing company they will likely provided you with a replicated website for you to promote your business. It may look beautiful but if it is not persuasive then it’s worthless. Actually it’s beyond worthless, it’s costing you sales and money.
Most corporate websites are made by web designers and are made to look beautiful instead of being made by people who know how to be persuasive. Most of these websites are only informative and not persuasive. The replicated sites look good and show off the company, it’s accomplishments and it’s leaders. But you may notice the leaders of the company are probably not using the replicated sites. They are most likely using their own.
If you are already in the company you have already been sold and have a bias so just about any sales material may look good to you. But if the materials are not persuasive to your prospects you are going to have a difficult time.
If you are going to succeed in network marketing or business in general you must use persuasive sales tools. If you use ineffective sales tools you will most likely fail. Distributors who use persuasive sales tools are typically the ones who make an enormous amount of money.
Unfortunately most network marketers have no idea how to be persuasive. The best training I have seen on being persuasive is by my friend Tracy Biller. His training will not only teach you how easy it is to make all of your sales and marketing materials very persuasive, he will also teach you to communicate (speak and write) persuasively for all areas of your business. The ability to communicate persuasively is a very powerful skill that separates those who make massive amounts of money from those who merely dream about it. Check out Tracy Biller’s website.